Demand Curve – Self-Serve Program

There’s a new way to grow your startup.

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Our Startup Growth Program combines a world-class curriculum, hands-on mentorship, and step-by-step growth playbooks. We’ve created the most efficient, least risky way for founders and teams to get traction and scale.

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We’ve helped grow some of the largest startups:

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“The Demand Curve team knows paid acquisition, conversion, landing pages, and a lot more very well. If you’re lagging behind on your growth skills, let them teach you what you’re missing.”

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Alex Kracov
Head of Marketing, Lattice

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Demand Curve has trained many YC company founders and employees — and are a course we regularly recommend. Growth marketing expertise is a critical component of startup success.

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Gustaf Alströmer
Partner, Y Combinator

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Our course includes in-depth content and hands-on help

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World-class curriculum

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We’re growth experts who’ve grown today’s largest startups. We’ve turned our strategies into the best-reviewed growth marketing course. It contains no fluff, and it helps you execute on growth ideas within hours.

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We’ve flipped the traditional course model on its head: You will spend 20% of your time learning and 80% of your time actually growing your company — with our help along the way.

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Your experience is tailored to your company type: B2C, B2B, mobile, SaaS, service businesses, agencies, and more.

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Feedback

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Courses include access to our team of growth experts. They answer questions, brainstorm strategy, and provide detailed feedback. You’re getting an experienced growth advisor in your back pocket.

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They can audit your full marketing stack, including your ads, landing pages, conversion tracking, and much more.

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Projects

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The last component of our course is projects. Step-by-step, projects walk you through implementing our course content. You’ll use them to grow your company while you learn.

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Putting it all together, this is the full Demand Curve experience: You read and learn on your own. We’ll show you step-by-step how to execute. We’ll review your work so you perfect it.

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Examples of what we teach\n

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Our curriculum consists of in-depth, tactical insights. There is no fluff. As you learn, you can apply these tactics to grow your company in real-time. Our expert team is here to answer your questions along the way.

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Customer Acquisition

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We’ll help you launch and scale channels best suited for your company. You’ll learn advanced tactics for channels including:

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• Facebook/Instagram, Google, LinkedIn ads, Pinterest Ads, Snapchat Ads, YouTube, Quora, and others
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• B2B leadgen and cold outreach
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• Content marketing and SEO
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We train SaaS companies, e-commerce startups, mobile apps, games, and service businesses.

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Growth Strategy

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Our team breaks down your growth goals, business model, product(s), and target markets to develop a growth strategy tailored to your company.

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We’ll help you identify your ideal growth channels, how to better define and reach your target audience, and how to craft the right messaging to convey your value.

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You’ll save months of trial and error by leveraging proven growth strategies we’ve used for companies similar to yours.

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Analytics & Tracking

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We help you set up conversion tracking and analytics. More importantly, we help you identify and measure the metrics most critical to your company.

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Step one is understanding what’s worth measuring. Step two is measuring it properly.

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Experimentation

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Growth happens when your team takes a scientific approach to identifying and testing the highest-impact projects.

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We teach you these processes so you can continue driving growth far after Demand Curve.

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Landing Pages

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Low-quality landing pages result in wasted advertising efforts and missed revenue potential. We give you a step-by-step process for writing and designing high-converting websites.

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We’ll show you the best-converting landing pages we’ve ever seen.

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User Onboarding

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A good user onboarding experience is one of the most critical parts of your funnel. Yet, it is one of the most neglected.

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We’ll help you design an onboarding experience that helps users discover the core value of your product — turning them into engaged customers.

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No fluff. Real growth wins.

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Working with Demand Curve was a game changer — the global team has gotten enormous value out of the work they’ve done with us. They’ve revamped how we think about lead generation via email and ads, and taught us a new rhythm around approaching and nurturing customers.

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This is the team you want to learn growth from. They know every channel and every tactic. And they know how to scale efficiently.

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You learn the tactics Bell Curve uses to grow their clients. When I wrote the growth book, Traction, I hoped someone would build a course like this.

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I’ve learned so much as a new marketer that probably would have taken at least a few months and considerable stress. The confidence boost I have now when running campaigns and publishing projects is unparalleled.

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These are the people we go to for growth advice. They pointed out what we needed to change in our Facebook/Instagram strategy and landing pages — and it made the difference.

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I’m a junior marketer at a startup preparing to aggressively begin paid acquisition. I knew enough growth to be useful, but I needed to know more to be very effective with ads.
Demand Curve provided the hands-on feedback and walkthrough references needed to level up to senior-level skills.

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The Demand Curve team knows paid acquisition, conversion, landing pages, and a lot more very well. If you’re lagging behind on your growth skills, let them teach you what you’re missing.

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The Demand Curve course might be the most valuable thing I’ve done for my career. They really helped me develop a growth mindset. The course allows you to tailor your experience to serve the needs of your business, and every project you do contributes to growth in a direct way. Best of all, you’re able to get honest, in the moment feedback from instructors.

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We landed two big meetings using their cold outreach strategy — while we were still in the course.

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You’re working with the best.

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We’re Demand Curve. Our growth knowledge comes from our growth agency and our large marketer community. We also run growth talks for Y Combinator, TechCrunch, and Google.

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We have two course options

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Our program costs to (one-time payment). Compare that to contractors, full-time hires, or agencies that cost thousands per month.

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For budget-conscious and scrappy startups willing to put in the work, the Startup Growth Program is one of the highest-ROI investments you can make for your company’s growth.

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Self-Serve

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Take a DIY approach to growing your startup.

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• Access our flagship curriculum for 12 months.
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• Guaranteed entry into our invite-only Slack group.
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• Ongoing curriculum updates.
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• Upgrade to Full Program at anytime.
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Full Program

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Accelerate and de-risk results with our mentorship.

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Everything in Self-Serve plus:

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• Access to a dedicated growth instructor for 6 months.
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• In-depth audits and reviews of everything you build (landing pages, ad channels, onboarding, and much more).
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• Your program experience is tailored to your business model and product.
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• Receive a custom growth strategy/roadmap.
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• Flexible payment plans.
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• No-risk, 7-day refund policy.
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SalesPage (more info) Archive

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Demand Curve – Self-Serve Program Contains: Videos, PDF’s