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Email Copywriting Workshop
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Class Curriculum
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Ready to Get Moving? Start Here\n\n \n\n– Important Info — Watch This First… (17:07)\n– Here’s How to Claim Your Complimentary Copy Critique (2:48)\n\n \n\n \n\n
Module 1\n– Email “Beats” and the SLP Formula (52:15)\n– Critique #1 – Email Beat – SharePoint Course (4:21)\n– Critique #2 – Email Beat – Internet Marketing (3:00)\n– Critique #3 – Email Beat – Real Estate Appraisal Reviewers (7:33)\n– Will Following the SLP Formula Make My Emails Boring and Predictable? (7:08)\n– 38 Sample Email Beats You Can Model For Your Emails (14:46)\n\n \n\n \n\n
Module 2 – Story\n– How to Find and Tell Great Stories (68:58)\n– Story Tip #1 – Find Better Stories by Understanding Your Audience (8:39)\n– Story Tip #2 – Digging for Stories with “Extreme” Questions (10:01)\n– Critique #4 – Email and Blog Post – HoloLens Development (14:55)\n– Critique #5 – Excel for Architects (16:00)\n– Critique #6 – Internet Marketing Email (11:32)\n– Critique #7 – Fitness (12:01)\n– Story Tip #3 – Must Every Email Be An Epic Story? (10:39)\n– Story Tip #4 – Storytelling Resources for a “Deep Dive” (11:01)\n– Story Tip #5 – Bring Your Characters to Life (7:26)\n\n \n\n \n
SalesPage
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