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What You Get:
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Module 1:
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- Know your business \n
- Understanding Your Audience \n
- Setting Goals for ads \n
- What can visibility get you? \n
- Building momentum \n
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Module 2:
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- Personal page versus business page \n
- How to optimize social sites for branding and SEO \n
- Setting clear call to action \n
- How to track progress \n
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Module 3:
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- Business manager introduction \n
- Benefits of business manager \n
- Setting up business manager \n
- Instagram vs Facebook vs Audience network \n
- Adding users to manager \n
- Adding billing into to business manager \n
- Beginner to advanced analytics \n
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Module 4:
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- Ad fundamentals \n
- Understanding captivating copy \n
- Understanding quality graphics \n
- Terms Of Service \n
- 30 ways not to get your ad denied \n
- What happens if your ad is denied \n
- What makes an ad ‘good’, ‘better’, ‘best’ \n
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Module 5:
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- Understanding ad objectives \n
- Split Testing for audiences \n
- Four types of ads covered in this course: Retargeting, brand awareness, growth, traffic, \n
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Module 6:
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- Complete walkthrough of a page growth ad, start to finish \n
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Module 7:
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- Complete walkthrough of a traffic ad, start to finish \n
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Module 8:
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- Complete walkthrough of a brand awareness ad, start to finish \n
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Module 9:
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- Introduction to pixels \n
- Installing a pixel \n
- How to reach FB support \n
- Complete walkthrough of a retargeting ad growth ad, start to finish \n
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Module 10:
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- Congrats! You finished… now what? \n
- Evaluating ad results \n
- What a ‘funnel’ really is \n
- The end of ‘bro’ marketing \n
- Summary of advanced types of ads \n
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Sharon Gutierrez – Facebook Ads Visibility + Momentum Contains: Videos, PDF’s