Shannon Lohr – Factory 45

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Course Info:

• Sales Page
• Download Size: 38.09GB

What you can Learn from Shannon Lohr – Factory 45?

Factory45 is a self-paced program that takes sustainable fashion entrepreneurs from idea to launch. Through action-based modules, vetted supply chain databases, templates and virtual training, Factory45 entrepreneurs are equipped to build a sustainable fashion business from idea to launch.

• Module 1: Sourcing – Effectively research and source the fabric and materials you need to create your apparel product, accessory line or collection.
• Module 2: Brand Identity – Identify who your ideal customer is, how to effectively communicate what you sell and learn proven strategies that will get a potential customer’s attention.
• Module 3: Pre-Production – Connect with top industry designers, samplemakers, patternmakers and production partners that will help you turn your ideas into prototypes and patterns.
• Module 4: Ecommerce Marketing – Ensure that you’ll have buzz around your product launch. You can’t launch to crickets, so you need to learn how to build an audience before you start selling.
• Module 5: Preparing for Launch – Test your product at market by pre-selling. See first-hand how your target market responds to your product and raise money before creating inventory.
• Bonus Workshop Recordings – In addition to the program curriculum, access 100+ recordings of Factory45 Workshops. For anything that isn’t covered in the portal, the live workshops fill in the gaps and offer topical advice.