Boost your Shopify store’s sales by up to 235% without spending an extra penny on traffic
\n\nA Special Message to All Shopify Store Owners Who Want to Rapidly Grow An e-Commerce Business:
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\n\nOn this page, I’m revealing…
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- The fastest way for your store to achieve market dominance \n
- Why ”best practice” isn’t best for your site \n
- The one immutable law of business growth \n
- The best-kept secret of e-commerce store owners who get rich! \n
- How to be 3x more profitable then your competitors without having to be 3x better than them \n
eCom Conversions™ Secret #1 – Adopt The Conversion Master’s Mindset
\nAs well as covering all the basics about how to setup a split-test, this fast-start module gives your business new light through old windows.\n\nYou’ll start to see your entire business as a constantly shifting experiment and you’ll quickly stop deliberating over what will and won’t work.\n\nYour decisions won’t be a gamble anymore.\n\nYou’ll put your customers in charge, so to speak.\n\n(On top of this, there’s a fantastic side effect, in the age of social media, companies that put their customers first tend to thrive.)\n\nThis game-changing mindset-shift stops you wasting money on the endless changes you’ve been making to your website that you have no idea whether they’re helping or hindering your conversion.\n\nNot only that, but your internal processes will be streamlined by following this simple system for creating split-tests. No more lengthy and expensive website redesigns, your website’s design will be an evolution of winning split-test designs.\n\nBut in order to ensure you race out of the starting gate at maximum velocity and on the right trajectory, you need to know which of your webpages have the most wealth hidden in plain sight…\n\n \neCom Conversions™ Secret #2 – Find the Leaks in Your Bucket
\nBecause you’re in the trenches of your business and you more than likely have built it from the ground up, it’s hard for you to see it as your visitors do.\n\nThis easy-to-follow module highlights your biggest testing opportunities by showing you precisely how to drill into your Google Analytics (even if you’re completely new to them) and see how visitors flow through your site.\n\nWhat you get from this is a quick snapshot of how visitors arrive at your site and where they came from. You’ll be able to see exactly where your visitors are dropping-off in frustration or looping back to other pages in confusion.\n\nThis may sound like a lot of work but you won’t be spending long in your Analytics account. Once you’ve gleaned this valuable information and sketched out your entire conversion funnel as a simple flow diagram (this can literally be on the back of a napkin), it becomes your roadmap that pinpoints the pages to focus your split-testing on.\n\nBut Google Analytics only tells you what people are doing and not why…\n\n \neCom Conversions™ Secret #3 – Find Out Why Your Visitors Aren’t Converting
\n\nFor the most part, the reason why your visitors aren’t converting isn’t apparent to you. But the truth is, you’re surrounded by simple obvious solutions and opportunities that can dramatically increase your income. The problem is that you just don’t see them—yet.\n\nNot only that but, many store owners simply expect their visitors to “notice the shipping costs†or easily find the answers to the myriad of questions going through their prospects’ minds, “it’s all there on the websiteâ€.\n\nBut the truth is, there are only two reasons why your visitors aren’t converting\n- \n
- Poor user-experience – it doesn’t matter how beautiful your site looks, if the user-experience is broken, users will bounce straight back to Google to find a better site or just give up altogether. \n
- They weren’t persuaded – either by the price, the product/service or your company. \n
eCom Conversions Secret #4 – What to Split-Test to Get Double & Treble-Digit Improvements
\nSo-called “best practices†don’t work because they are not directly connected to the specific problem YOUR visitors are having with YOUR website.\n\nBecause of this, your split-test ideas should be based on overcoming your visitors’ objections or fixing the usability breakdowns that you’ve garnered from your visitors’ feedback.\n\nHere’s a simple example…\n\nLet’s say that your site sells an 3D printers and your research uncovers that your visitors’ top two objections are:\n\n(i) price and\n\n(ii) feeling confused and overwhelmed by the number of product choices offered.\n\nHere’s the thing, there are dozens of ways to beat back a price objection from re-crafting your offer, increasing the perceived value with added bonuses, or demonstrating how alternative options would cost significantly more—to name just a few.\n\nOf course, price is often an objection for many sites so eCom Conversionsâ„¢ gives you a full module on pricing strategies alone. Everything is covered from reshaping your offers to demonstrating the full value of your product(s).\n\nYou can decide whether to tackle one or more of your objections in a single split-test. There are benefits to isolating changes in a test and there are benefits of creating big, bold tests. (How to decide which is best is covered in detail in the Split-Testing 101 module.)\n\nHere’s how you might shoot down the second objection of users feeling confused and overwhelmed;\n\nLet’s say you currently offer 5 options for your 3D printer.\n\n…Can you reduce the number of options down to three?\n\n…Can you create a wizard to help users reach a decision?\n\n…Can you create a comparison chart that clearly defines the benefits and helps users discern on your behalf?\n\nDo you think that running tests that laser-target these objections will move the needle more than fooling around with the layout, colors or call-to-action button?\n\nThis in-depth module walks you through example after example of winning split-tests for every type of e-commerce store in every type of market.\n\nThis million dollar swipe file gives you a cavalcade of conversion boosting ideas that can be adopted, adapted and applied to your own split-tests.\n\n \neCom Conversionsâ„¢ Secret #5 – Leveraging The “Conversion Multipliers”
\nIn the early days, I was wildly “test happy†I liked to test everything that could possibly—even remotely—influence conversions.\n\nThat included all the usual suspects such as headlines, designs, prices, premiums, offers, and so on.\n\nBut I also ran quite a few “oddball” tests that most split-testers would never even think of trying, including some very unconventional designs and approaches to writing web-copy.\n\nAfter running hundreds of tests on dozens of stores (some winners and a lot of losers), I realized that there are 15 high leverage points on any store that when you pull the lever, they produce results.\n\nI call these 15 levers “Conversion Multipliers” and the eCom Conversionsâ„¢ training has a module dedicated to each.\n\nOnce you implement what I show you and pull the levers, it’s like a one-armed-bandit that’s rigged in your favor!\n\n \neCom Conversionsâ„¢ Secret #6 – The “Make-It-Easy” Approach to Online Persuasion
\nI’ve read close to 80,000 individual responses to online feedback polls and surveys, live chat transcripts and user tests. And it doesn’t take long to start to see a distinct pattern forming—regardless of the product, niche or store.\n\nWhat I noticed is that would-be purchasers have a set number of questions that they hold in their “mental shopping list” that you must answer in order to satisfy them that\n- \n
- You’re a legitimate business \n
- They can easily get in touch if they need to \n
- That their personal details are safe \n
- They’ll get their money back if something goes wrong \n
Key Benefit #1: Walk Away With the Complete CRO “Big Picture†To Quickly Boost Your Conversion
\nIn each the modules for this unique, 24 module online program, you’ll be walked through one of the pillars of CRO success that make-up the eCom Conversions Systemâ„¢.\n\nYou can also ask any follow-up questions you have on any of 3 x live Q&A calls.\n\nThis gives you the chance to examine, evaluate and inspect each relevant piece of the CRO puzzle before putting it into practice. The Q&A calls let you ask any follow-up questions about what you’ve learned and implemented.\n\nBut don’t worry, if you can’t make a call or miss any part of the crucial detail—you can watch the videos anytime in your members’ area.\n\nBecause of this, you get a fully integrated game plan tailored to your business, not just a fistful of concepts.\n\n \n\n \nBecome a Walking “A-Z†Conversion Mastermind In 6 Hours
\nFrankly, I haven’t even scratched the surface of every strategy, tactic, principle, common mistake, philosophy, modality and conversion success formula we’re going to cover in explicit detail during this 24 module program.\n\nJust know we will go into detail on such important considerations as:\n- \n
- How to use the handful of tools you’ll need to gather visitor feedback. \n
- The four most revealing questions to ask to uncover your prospects’ objections. \n
- The sneaky trick to finding out exactly what visitors think of your competitors’ sites. \n
- Secret to generating a cavalcade of conversion boosting split-test ideas. \n
- 15 quick, conversion multipliers that will work on near-any online store. \n
- If your visitors have price objections, what strategies to use to quickly dissolve them. \n
- What to say to persuade your visitors to buy from you. \n
- How to prioritize your split-test ideas for the quickest impact on your bottom-line. \n
- The fastest, easiest way to setup a split-test and have it running in under 5 minutes. \n
- The 3 most important factors in determining when to conclude a split-test. \n
- …and so much more. \n